Dark Websites as a Crisis Communications Strategy
$9.99
Dark websites are a strategic crisis communications strategy used in high-profile crisis situations by large organizations who want to position themselves as the leading source of information throughout the crisis.
Although they can be counter-productive when used by the wrong types of companies and in the wrong types of crisis situations, there are some organizations, industries and crisis scenarios when a dark website should be used as a preferred practice.
This white paper provides large organizations with everything they need to know when it comes to leveraging dark websites as a crisis communications strategy.
All for the very low price of $9.99!
This white paper explores:
- The benefits of having a dark website
- Best and worst practices of the dark website as a crisis communications strategy
- Which types of organizations are most likely to benefit from this strategy – and in what types of high-profile crisis situations
- What to do if a dark website is not the right crisis communications strategy for your company
Note: This Corporate Guide is provided to you digitally upon purchase.
Product Description
Dark websites are a strategic crisis communications strategy used in high-profile crisis situations by large organizations who want to position themselves as the leading source of information throughout the crisis.
Although they can be counter-productive when used by the wrong types of companies and in the wrong types of crisis situations, there are some organizations, industries and crisis scenarios when a dark website should be used as a preferred practice.
This white paper provides large organizations with everything they need to know when it comes to leveraging dark websites as a crisis communications strategy.
All for the very low price of $9.99!
This white paper explores:
- The benefits of having a dark website
- Best and worst practices of the dark website as a crisis communications strategy
- Which types of organizations are most likely to benefit from this strategy – and in what types of high-profile crisis situations
- What to do if a dark website is not the right crisis communications strategy for your company
Note: This Corporate Guide is provided to you digitally upon purchase.